How much can you really earn on OnlyFans?
How much can you earn on OnlyFans? Platform filings show billions paid to creators each year—and that money is spread very unevenly. This guide uses the latest available Fenix International (OnlyFans parent) figures, explains what the often-quoted ~$104 figure actually is, then gives target-income math you can apply at an illustrative $10 subscription.
For how totals, ratios and sample medians differ, see Creator earnings: where the money goes, and what averages hide. For day-to-day page ops, use How to make serious money on OnlyFans.
What the platform paid out
Fenix International Limited (UK company 10354575) operates OnlyFans. Its group accounts for the year ended 30 November 2024—covered in Variety’s August 22, 2025 report and filed at Companies House—are the latest full public year at drafting. Accounts for the year to 30 November 2025 were not on the Companies House register when this page was updated.
For that FY2024 year, Variety reports:
| Figure | Amount / count | What it is |
|---|---|---|
| Gross fan payments | $7.22 billion | What fans paid through the platform over the year |
| Paid to creators | $5.80 billion | About 80% of fan payments (platform keeps ~20%) |
| Creator accounts | 4.634 million | Total creator accounts at year-end |
| Fan accounts | 377.5 million | Total fan accounts at year-end |
The prior year (ended 30 November 2023) was lower on the same reporting pattern: about $6.63 billion in gross fan payments and roughly $5.32 billion to creators, with about 4.12 million creator accounts (Variety).
Under the OnlyFans Terms, the usual split is the same for an individual sale: platform 20%, you 80%, before expenses and tax. New earnings usually sit pending about a week before withdrawal (Creator Center).
What the ~$104 figure actually is
If you divide $5.80 billion in FY2024 creator payouts by 4.634 million year-end creator accounts, you get about $1,251 per account for the year—roughly $104 per month if you spread that year evenly. That is an aggregate ratio (payouts ÷ year-end accounts ÷ 12), not a measured typical wage. Press coverage of the 2023 accounts used the same method and described a figure near $1,300 per creator for that year (Variety).
Why it is a poor planning number:
- The $5.80 billion is a full-year total of payouts.
- The 4.634 million figure is a year-end count of creator accounts—not a proven count of people who posted all year. The filings do not establish what share of accounts were inactive.
- Money is unevenly distributed across accounts, so a single ratio cannot stand in for “what most creators earn.”
Fenix does not publish a median, an “active creator only” average, or beginner earnings in those accounts. Conflicting third-party medians are not solid enough to treat as a planning number here. Deeper label distinctions (totals vs ratio vs median vs historical scrape) sit on Creator earnings: where the money goes, and what averages hide.
What you can use: the documented 80/20 cut, the scale of total payouts, and clear math from your own price and renewing subscriber count.
Celebrity first-day headlines sit in a different category. Press reported Bella Thorne’s roughly $1 million first day in August 2020 (Billboard) because a huge existing audience showed up at once—not because a new page with no following behaves that way.
Subscribers needed for target income
Assumptions (stated once): paid subscriptions only, $10 monthly price, you keep 80% ($8 per full-price subscription payment that month), after the platform fee and before discounts, refunds, expenses, tax and payout fees. Tips and pay-per-view would raise income if fans buy them. Subscriber counts are rounded up.
| Monthly income target (after platform fee) | Full-price $10 subscription payments needed |
|---|---|
| $500 | 63 |
| $1,000 | 125 |
| $2,000 | 250 |
| $3,000 | 375 |
So $1,000 after the platform cut needs 125 people each paying $10 that month at full price—not 125 lifetime followers.
Subscription income calculator
Use this to test other prices and audience sizes. The default 2% subscribe rate is an illustrative assumption, not an expected conversion rate.
Subscription income calculator
IllustrativeIllustrative defaults for exploring the 80/20 cut—not a forecast.
8,000 people in your reachable audience · 2% subscribe (illustrative assumption) · $10/month → about $1,280 after the usual 20% platform fee, before expenses and tax.
Assumptions: documented usual OnlyFans split (platform keeps 20%, you keep 80%); paid subscriptions only for this sketch; no discounts, refunds, tips or pay-per-view. Reachable audience means people who can realistically see your offer (for example engaged followers or email list)—not total follower count if many never see your posts.
- Paid subscribers (rounded)
- 160
- Gross / month
- $1,600
- After 20% platform fee
- $1,280
What changes the result
The table and calculator assume every counted subscriber pays full price and stays. Real months look messier:
- Discounts and trials lower what you keep per join even when the headline price is $10.
- Refunds and chargebacks remove money after it looked earned.
- Subscriber losses: people cancel. Example (illustrative, not a typical rate): if you need 125 paying subscribers for $1,000 after fees, and 15 of them cancel that month, you need 15 new full-price joins just to stay at $1,000—before any growth.
- Expenses and time: equipment, promo ads, freelancers, and hours spent shooting or replying are not in the 80% figure. A month that hits $2,000 after the platform cut can still be thin after costs and tax.
- Tips and unlocks can raise income above the subscription-only table when fans buy them; they also add reply and production work.
Bottom line: OnlyFans paid creators about $5.80 billion in the year ended 30 November 2024, across 4.6 million+ year-end creator accounts. That proves large sums move through the platform. It does not tell you a typical monthly wage. Plan from the 80/20 cut and the subscriber counts your target income requires—then adjust for discounts, cancellations, costs and time. When you are ready to build the page, continue with How to make serious money on OnlyFans.
Sources and references
- OnlyFans Terms of Service — Platform fee is 20% of each Fan Payment.
- OnlyFans Blog - Creator Center — Pending balance and withdrawals.
- Variety - OnlyFans fiscal 2024 financials (Aug 22, 2025) — Reports Fenix year ended 30 Nov 2024: $7.22B gross fan payments; $5.80B creator payouts; 4.634M creator accounts; 377.5M fan accounts.
- Variety - OnlyFans 2023 financials — Year ended 30 Nov 2023: $6.63B gross; ~$5.32B creator payouts; ~4.12M creators; press describes a mean near $1,300/creator for that year using the same payouts÷accounts method.
- Fenix International Limited - Companies House — UK company 10354575; group accounts made up to 30 Nov 2024 filed; FY2025 accounts not on register at drafting.
- Billboard - Bella Thorne first-day earnings report (August 26, 2020)